Case Study

Check out this case study that showcases how Zipporah helped a Yvette turn her hobby into a business

The Challenge

When Joe first approached Zipporah about his struggle attracting customers to his site and converting them once they arrive, we immediately identified his primary problem – his web presence was hurting his sales. His website was outdated and he had never invested in SEO services so his site wasn't being found online. In addition, home automation is still a fairly recent industry and thus a level of consumer education was required.

The Solution

 

Joe came to us a great local business owner that had no online presence, while offline he was a rock star. He was frustrated and his lack of knowledge on what to do left his business paralyzed. Today, he has a leading local online reputation and has significantly improved his online lead generation with page one search rankings. Read on to learn how we helped The Home Theater Gallery accomplish this.

Logo Design

Once the website makeover was complete, we turned our attention to ranking the website in the organic search results for different products and related keywords. We also implemented an intensive link building campaign to expand their online footprint.

 

With all of these organic search marketing tactics combined, The Home Theater Gallery saw a significant and steady increase in website traffic. As you can see via the screenshot, we were able to rank The Home Theater Gallery on page 1 for a highly beneficial phrase.

Website Redesign

Once the website makeover was complete, we turned our attention to ranking the website in the organic search results for different products and related keywords. We also implemented an intensive link building campaign to expand their online footprint.

 

With all of these organic search marketing tactics combined, The Home Theater Gallery saw a significant and steady increase in website traffic. As you can see via the screenshot, we were able to rank The Home Theater Gallery on page 1 for a highly beneficial phrase.

Facebook Ad Services

Due to the nature of the product and early stages of market adoption for home automation services, The Home Theater Gallery needed to demonstrate how the product worked and it would benefit customers. Zipporah had a great promo video produced which helped showcase the services The Home Theater Gallery provides.

Strategic Planning

- Registered her business

- Started allowing her regular clients at the farmers market to put in custom orders which they could pick up at the market or she could deliver them to for an additional fee.